Friday Five: Get your attention back, become a project management master, and more

Content Strategy

How To Be A Good Project Manager 

"One of the biggest misconceptions is that small teams don’t need a process, but I can tell you every project we’ve run without a process—even if there was only 2-3 people on it—we were either late or over budget." (via

How I Got My Attention Back 

There are a thousand beautiful ways to start the day that don’t begin with looking at your phone. And yet so few of us choose to do so. (via Craig Mod on

The Dark Side of Social Media Marketing

Organic social media impressions are gone; don't let your audience-building efforts disappear with them. (via 

6 Tips to Art Directing Your Best Photo Shoot

Those jaw-dropping photos in your favorite magazines and catalogs make it all look so effortless. But as every art director knows, there’s a lot of hard labor that goes on behind the scenes to make those beautiful images happen. (via

From An Alumni Magazine Editor: "Readers First”

"... Every time one of our readers picks up the magazine, pages through it pausing only to glance at a photo or skim a story, checks their year in class notes, then chucks it into recycling, my employer has poured money down the drain. We only communicate when we’re read, and the argument I’m going to press here is that we won’t be read unless we put readers first. And never forget, no one has to read us. Not one person." (via

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